Are you satisfied with your local ad campaign? Are your returns satisfactory? The amount of money spent on advertising for a product can sometimes be quiet alarming. A good PPC management process can help you oversee and manage your company’s ad spend. A company’s potential can be wasted if their PPC management is ineffective. In […]
Insightful PPC Management Tips for Local PPC Campaigns Read More »
As Google continues to update its sponsored shopping ads product, it’s crucial for businesses to optimize their Google shopping management experts practices in order to increase brand recall, visibility and clicks. Here are some effective PLA management tips for e-commerce businesses in 2018. #1 Ensure a Keyword-Rich Product Data Feed In Shopping ads campaigns, advertisers
Tips To Optimize Your Google Shopping Ads for E-Commerce in 2018 Read More »
With frequent AdWords updates and improvements, advertisers need to strategize on a continuous basis to get maximum campaign performance and stay head ahead of the competition. Experts recommend performing a PPC campaign audit on a regular basis, at least once every month, to maintain robust PPC performance. Use these simple but highly effective PPC audit
8 Super PPC Campaign Audit Tips to Increase Campaign Performance Read More »
It’s frustrating when you put in PPC marketing effort only to find prospects leaving without making a purchase. There’s a silver lining – you can use AdWords remarketing to encourage them to come back and complete a purchase. Here are a few things you should know while setting up an AdWords remarketing campaign: Types of
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If you’re new to PPC advertising, at some point you’ll wonder whether using the AdWords platform is a good idea to reach the audience and increase business revenue. Read on to learn what makes AdWords such a powerful PPC marketing channel. Wide Audience and Targeted Campaigns Google AdWords is the largest PPC network on the
Five Reasons to Launch a PPC Campaign Using the Google AdWords Platform Read More »
AdWords PPC text ads are a great online paid advertising solution for most businesses but Google Shopping campaigns are a much better option for e-commerce businesses. Why? Because they allow advertisers to target product searches and serve ads with critical elements such as product name, image, price and value proposition text that can entice the
Is Google Shopping Ads Management Is Important to Your eCommerce Business? Read More »